Third Outing caught up with new Art Is Hard Lo-Fi-er Double Denim who proves that the record studios aren't the only place a top record can be made.
My name is Tom AKA Double Denim. I record songs and put them on the internet. I would define my sound as being Lo-Fi, dreamy, riff based pop songs, all drenched in reverb and drowning in delay.
I didn’t have the money to buy decent mics to record guitar and drums and stuff so I just plugged my guitar into an audio box and used amp simulators. A lot of audio nerds would probably say that’s all wrong but I quite like the sounds you can achieve through it. I’m pretty much always writing songs so there wasn’t a defining moment when I thought I was gonna sit down and record an EP.
When I recorded Perfect Summer I thought it sounded too different to what I had previously done so I started this new project Double Denim, recorded a few more tracks and released it. Lyrically it’s about escapism and getting away from everything. But it’s also about how I don’t really mind if things aren’t perfect. For example I’m not bothered about making my songs sound like it was recorded in a studio with expensive equipment. I think there’s beauty in imperfection.
Recently, Art is Hard Records released a 7inch. They first contacted me on twitter asking if I had any new songs kicking about for them to listen to. I was pretty stoked considering they’ve released stuff with bands I really like such as Joanna Gruesome, Gorgeous Bully, Best Friends, Sulky Boy and many more. We stayed in contact and when they were setting up the Hand Cut Record Club they asked me to be a part of it.
Third Opinion: Who doesn't like to rock the double denim for a night out? Sometimes, you have to! Today's introducing is about Tom Kelly, a student of Bristol University who goes by the name Double Denim. His Lo-Fi music blends shoegaze with indie-pop, tenderness with dreaminess, reverb infused with vocal delight. It is definitely a Captured Track sound, and it's as DIY as it gets.
This is what usually happens when you're skint in your twenties. Or at least working hard to release good music without the help of a label, or importantly without spending all your pint tokens on record studio costs. Double Denim's music is a love letter to imperfection, truth and faith. The song Perfect Summer from his eponymous first EP manages to capture this spirit and belief; the dream, the sincerity, Lo-Fi and the beautiful.
Things are clearly happening for Double Denim, as the Art is Hard record 7 inch record release Wide Open for the Hand Cut Record Club shows. Remember, previous Third Outing débutantes Sulky Boy and The Red Cords are also part of the club. The release is a straightforward jangle pop tune typical of the Sarah Record era and style. But more importantly, it demonstrates that Tom is improving as both a musician and a sound engineer.